Wix vs. WordPress676

Wix vs. WordPress
Author: InfoBeep - April 26, 2018 | subject to copyright

Are you feeling difficult in deciding between Wix and WordPress for building your website? Then you should know that even though most popular content management system (CMS) in the world is WordPress, it is not only an option. Wix is also one of the famous builders. You may have heard about it through wix TV commercial.

In this article, we are going to compare WordPress and Wix and point out the pros and cons. We hope that, by this comparison, you will be able to decide which one is perfect for you.

Well, we have compared Wix and WordPress in 5 categories: Ease to use, Costs, Flexibility, Design, and eCommerce.

Price and costs

One of the best ways of choosing your factor is cost needed to develop the website. According to your needs, the cost of maintaining and developing your site will be depending. The target will be doing all the things within your budget.


In Wix, there is free basic website builder. Even though, there are two main demerits of it. First, on the top and bottom of your website, it will add Wix branded advertisements.

Secondly, for your website, you cannot use a custom domain. Address of your site will be username.wix.com/site name.

Necessary add-ons like Favicons, e-commerce, Google Analytics are not offered for removing ads as well as for getting an additional feature. You will have to upgrade as they offer to one of the premium plans.

There are different bandwidth limitations and storage of each Wix premium plan.  You can pay monthly or you can even choose the yearly plan.

Unlimited plan ($12.42/ month) is the best value plans on Wix, and if you want e-commerce store ($16.18/months), then new e-commerce plan is needed.

Any of the apps are not included in this cost that you choose for using with your Wix site.


The software of WordPress is freely available for everyone to use. The question which is repeatedly being asked to us is “What is WordPress and what the catch is?”

Well, the biggest catch is that your own hosting and domain is needed to install it. You can choose from any of the WordPress hosting providers.

According to your budget, through the WordPress hosting provider like Site ground which costs only $3.95 per month, you can start your plan. You can use a managed WordPress hosting provider like WPEngine that costs $29 per month if your budget is high.

If you make a decision of using premium WordPress plugins and themes then the cost of a WordPress site will increase. Somehow, for reducing the cost, there are many free WordPress plugins and themes which you can use.

By using the plugins without upgrading the plan of your hosting, you can add any features to your site of a WordPress.


I am sure; you know who the best there is. With the flexible plans which are available from varieties of companies of web hosting, WordPress beats Wix. You are free to use your site of WordPress as you want, and also the cost depends on the number of resources you use.

Ease of use

As we all know, most of the peoples don’t like to spend much time on learning new skills. Without learning code, Both WordPress and Wix help you to create a code.


For building your own website, Wix comes with very easy and powerful tools to use. Simple drag is offered by it. It also drops interface where you can start editing in a WYSIWYG interface by selecting any element on your site.

You can rearrange things which are on your pages, drag and drop items where ever on your site, write content, and add media in a user-friendly environment.

If you are a beginner, it is like a blessing because it helps you to be saved from dealing with code.  


The visual editor is provided with WordPress to write your content as well as a theme customizer which lets you edit properties of your themes in WYSIWYG environment, by default, with a drag and drop page builder, WordPress does not come built-in.

The user will have to make a relationship like family with different sections like customizer, visual post editor, menus, etc. in order to get the total control of the appearance. This means that for beginners, WordPress requires a small learning curve. 

On the other hand, for making a customization easy, there are thousands of themes.


We can clearly see that the Wix is the winner here. Before starting of building the website, a user does not need to spend much time to install any plugins or to learn the platform. 

As it goes, a bit more responsibilities come with a bit more power.

Design and Layout

Design of your site and layout of your site plays an important role in its success. Every owner of the site needs a design which is not only good looking but also which makes their brand stand out and which is very user-friendly.


More than 5000+ pre-made templates come with Wix from which you can choose. All the design are written in HTML5 and all Wix design are fully responsive. You can further customize the design of your site, rearrange items as you see fit, and change layout by using the built-in tools.

For every kind of sites, there are designs available. In the categories like business, hobbies, eCommerce, personal, arts and crafts, etc, templates are divided.

One main disadvantage of it is that you can change the template, if once you have selected it. You cannot switch to another template, but by using only built-in-tools, you can customize and modify it as much as you like.


There are many paid as well as free themes which are available for WordPress. There is a limited support of free themes, but through a strict review process, they pass. More features are offered by the paid themes and come with the option for premium support.

Themes of the WordPress ranges to fully fledged e-commerce sites from the small personal sites. Most of the themes come with their own options for customization. By using your own child plugins and themes, you are also free to further customize them.

From WordPess.org directory, users can download free themes. There are several WordPress shops of theme like Studio Press, Headway Themes, Theme Lab, and many others from where you can get free themes.

Moreover, for your company, you can learn to create a complete custom theme or you can hire a developer.


The range of themes and layouts of designs of WordPress is much larger than that of Wix. Without any restrictions, the user of the WordPress can also customize or switch them as much as they want.

Plugins and Apps

Plugins and Apps are software of a third party which you can use for adding more features to your platform. In an ecosystem of WordPress, they are called plugins and wix calls them as apps.


For adding to your site, Wix comes with nearly 200+ apps. The wide range of features like adding a gallery, contact forms, email list, comments and so on.

Many apps have a lite version or are free. Other apps vary in prices as well as require a monthly payment. By site owner, they cover most commonly features which are requested, even though the collection of apps is limited.


More than 38,000 free plugins were available in a dictionary of WordPress.org plugin, at the time of writing this article. Not to mention, on other marketplaces plugins are available.

The saying goes: There is possibly a WordPress plugin which makes it happen if you can think of it.

Either you like to build a mailing list, create a contact form, add sliders, or create galleries, for that there is a plugins.

With a WordPress, you can do anything you like to do. You can instantly utilize the plugins on your site: either paid or free plugins.


Wix failed in front of WordPress in this area as well. Library of Wix’s app is growing. But even after that, in comparison to huge more choices available to WordPress users, it is still limited.


Do you know how to sell the things online? Well, it is another feature which most of the beginners are looking for. Let’s have a look how Wix and WordPress compare in e-commerce.


With the paid plans, Wix offers e-commerce. This means without upgrading to paid plans, users cannot run their e-commerce store on Wix without upgrading the free plan cannot run. Only you can accept payments by using Authorize.net or PayPal with the WixStores.

Somehow, for selling the things online, there are apps of few third parties that you can use. But more money with their monthly fees those apps will cost. Besides, you have limited functionality and limited gateways.


For building your online store and selling anything you like, WordPress has many free plugins. Each of this plugins has their own add-on plugins which can be used for adding any payment you like to do.

For WordPress, even most e-commerce have their own committed themes and many of the designed themes especially for working with those plugins.


So, if you are willing to build a proper store and if you are ready for the growth, then WordPress provides much more freedom, choices, and flexibility.


From the above-mentioned comparison between WordPress and Wax, I hope that you came to know that WordPress is much more high-ranking than a Wix as a web publishing platform of any kind of web.

Website builder which is easy to use is offered by Wix. A lot can be accomplished with a WordPress over a long run.

We hope that this article helped in comparing Wix and WordPress and helped in learning their pros and cons.